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Advertise on Ping5r

A brand-safe, transparent social network with addressable identity, engaged developers and creators, moderated at scale.

Why advertise with us

Brand-safe content moderation

Every post and ad creative passes through Cloudflare AI moderation, a keyword blocklist, and human admin review. No drift, no surprises.

Transparent metrics

Impressions, clicks, CTR, reach and frequency are reported straight from the server — no algorithmic obscuration, no black-box attribution.

Engaged creator economy

Creators are paid and retained. Subnet owners curate communities around real topics. Your ads sit next to content people actually return for.

Real user identities

Every account is anchored to a unique 5-octet ping address. We aggressively remove bot and spam accounts. You pay for humans, not impressions of nothing.

Ad formats

FormatSpecNotes
In-Feed Native1200x628 image or 15-30s videoBlends with organic feed. Best for awareness and CTR.
Stories1080x1920 vertical, 5-15sFull-bleed mobile. High-completion creative.
Sidebar Display300x250Always-visible desktop unit. Great for retargeting.
Sponsored Creator SubnetsTakeover formatOwn an entire subnet for a day. Custom quote only.

File-size recommendations: images under 1 MB, video under 50 MB, H.264 for video.

Targeting options

  • Geography (country / region)
  • Interests (hashtag affinity)
  • Subnet (first 3 octets of ping address - geographic or community-based)
  • Age
  • Device (mobile / desktop)

Frequency capping

Default cap is 3 impressions per user per day and a maximum of 10 per week. Caps are configurable per campaign on request.

Pricing models

ModelRateUnitNotes
CPM$8-15per 1,000 impressionsRecommended for awareness
CPC$1-3per clickRecommended for direct response
CPV$0.03-0.08per video view (>=3s)Video-first campaigns
Flat RateCustom quoteper takeoverSubnet & homepage takeovers

Minimum spend

$500/month via self-serve at /ads. Direct/managed deals start at $10,000/month — contact advertising@ping5r.com.

Brand safety guarantee

We scan every ad creative through our moderation pipeline. Your ads never run adjacent to CSAM, graphic violence, self-harm, hate speech, or illicit activity. We provide brand-safety reports on request.

Measurement

Every campaign exposes impressions, clicks, CTR, reach, and frequency through the Ads dashboard. For brands needing third-party verification, we can whitelist MOAT, IAS, and DV pixels on request.

How to start